Launching at Northeastern · Boston

Indian Groceries
in 20 Minutes

Skip the 45-minute cab ride to the grocery store. We bring fresh atta, dal, masalas & more right to your campus doorstep.

See How It Works

Join 500+ students already on the waitlist • 10% off your first order

Fresh Indian Groceries
⚡

20-Min Delivery

Guaranteed or it's free

🌿

Always Fresh

Direct from mandi

363K+

Indian Students in the US

$29.2B

US Ethnic Food Market

20 Min

Delivery Guarantee

150+

Curated Indian SKUs

The Problem

Getting Indian groceries
is a real struggle.

As an international student, you already have enough on your plate — midterms, assignments, late nights. The last thing you need is a 2-hour grocery run.

🚗

Stores Are Far

Indian grocery stores are 30–60 min away. No car? That's $20+ on a cab just to buy groceries.

💸

Overpriced Online

Online platforms mark up ethnic items 20–40%. Minimum order fees & delivery charges add up fast.

⏳

No Fast Delivery

No service offers same-day delivery of atta, dal, masalas, or fresh vegetables near campuses.

🚫

Cultural Gap

Mainstream platforms carry limited Indian SKUs. You end up settling for substitutes.

How It Works

Three steps. That's it.

📱
01

Order via WhatsApp or Web

Browse our curated catalogue of 150+ Indian essentials. Add to cart, checkout in seconds. No app download required.

📦
02

Packed from Dark Warehouse

Your order is picked & packed from our nearby dark warehouse. Every SKU RFID-tracked for accuracy & freshness.

🚐
03

Delivered in 20 Minutes

Our van is on campus. Track your delivery live. If it's late, it's on us — 100% money back or free next order.

Why AaharaNow

Built for students,
by students.

🥬

Always Fresh

Sourced directly from trusted Indian distributors and local mandis. No middlemen markups.

⚡

Lightning Fast

Proprietary batch routing and campus-adjacent warehouses mean your groceries arrive in under 20 minutes.

💰

Student Prices

We pass direct-sourcing savings to you. Pay mandi prices — not inflated delivery-app prices. Delivery from $2.99.

📡

RFID Smart Tracking

Every SKU tagged with RFID. Real-time inventory from warehouse shelf to your door. Zero stockout surprises.

🛒

Curated Indian SKUs

150+ hand-picked items — atta, dal, basmati rice, all masalas, snacks, fresh vegetables. Everything a desi kitchen needs.

🎁

Early Member Perks

Join the waitlist today and lock in 10% off your first order + free delivery for the first month.

FAQ

Questions? We've got answers.

Hi, I'm Aaloo! 🥔
🐰

Tap a question — Aaloo gets excited!

Limited Early Access

Ready for mandi-fresh
groceries at your door?

Join the waitlist. Be first when we launch. Get 10% off your first order.

No spam. No credit card. Just your spot in line.